data protection

Introduction and general information

Thank you for your interest in our website. The protection of your personal data is very important to us. Below you will find information on how we handle your data that is collected through your use of our website. Your data will be processed in accordance with the legal regulations on data protection.

Responsible body within the meaning of data protection law

Nobliance-Pery Guel
Zweierstrasse 53
8004 Zurich


Our data protection declaration should be simple and understandable for everyone. In this data protection declaration, the official terms of the General Data Protection Regulation (GDPR) are generally used. The official definitions are explained in Art. 4 GDPR.

Data processing by visiting our website

When you visit our website, it is technically necessary for data to be transmitted to our web server via your internet browser. The following data is recorded during an ongoing connection for communication between your internet browser and our web server:

- Date and time of the request
- Name of the requested file
- Page from which the file was requested
- Access status
- Web browser and operating system used
- (Full) IP address of the requesting computer
- Amount of data transferred

We collect the listed data in order to ensure a smooth connection to the website and to enable users to use our website comfortably. In addition, the log file is used to evaluate system security and stability as well as for administrative purposes. The legal basis for the temporary storage of the data or the log files is Article 6 (1) (f) GDPR.

For reasons of technical security, in particular to prevent attempts to attack our web server, we store this data for a short time. Based on this data, it is not possible for us to draw conclusions about individual persons. After 100 days at the latest, the data is anonymized by shortening the IP address at domain level, so that it is no longer possible to establish a reference to the individual user.

The data may also be processed anonymously for statistical purposes. A storage of this data together with other personal data of the user, a comparison with other databases or a transfer to third parties does not take place at any time.

Google Analytics

Nobliance uses functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA.
Google Analytics uses so-called cookies. These are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. We only use Google Analytics with activated IP anonymization. This means that the IP address of the user is shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area, which means that it cannot be linked to a person. Google Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.

If you have given your consent to this in accordance with Article 6 Paragraph 1 Sentence 1 lit. a GDPR, the processing on this website takes place for the purpose of website analysis.

On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. The terms of use of Google Analytics and information on data protection can be accessed via the following links: and at policies/. You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out to you however that in this case you can if applicable not use all functions of this website in full. You can also prevent the data generated by the cookie and related to your use of the website (including your IP address) being sent to Google and the processing of this data by Google by using the URL https://tools. Download and install the available browser plug-in from

Alternatively, you can prevent Google Analytics from collecting your data by informing us of this via email. We manually delete your data record in Google Analytics and set an opt-out cookie that prevents your data from being collected on future visits to this website:

You can find information on how Google Analytics handles user data in the Google data protection declaration:

Google Maps

Our website uses the online map service provider Google Maps via an interface. The map service provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. In order to use the functionalities of Google Maps, it is necessary to save your IP address. This information is transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. The Google Maps map service is used in the interest of an attractive presentation of our online offer and to make it easier to find the addresses we have provided on the website. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR. You can find further information on the handling of user data in Google's data protection declaration: privacy/.


Our website uses cookies, which are stored on your device by the browser and which contain certain settings for the use of the website (e.g. the current session). Cookies serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser. Most of the cookies we use are so-called session cookies, which are automatically deleted after the browser is closed. Other cookies remain stored on your end device until you delete them or the storage period expires. These cookies enable us to recognize your browser on your next visit.

In some cases, cookies are used to simplify website processes by saving settings (e.g. providing options that have already been selected). If personal data is also processed by individual cookies implemented by us, the processing takes place in accordance with Article 6 Paragraph 1 Letter b GDPR either to execute the contract or in accordance with Article 6 Paragraph 1 Letter f GDPR to safeguard our legitimate interests the best possible functionality of the website and a customer-friendly and effective design of the page visit. You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when the browser is closed. The cookie settings can be managed under the following links for the respective browser.

Internet Explorer:
You can also individually manage the cookies used for advertising by many companies and features. To do this, use the appropriate user tools, available at or Most browsers also offer a so-called "do- Not Track feature, which allows you to indicate that you do not want to be "tracked" by websites. When this feature is turned on, the browser tells ad networks, websites, and applications that you do not want to be tracked for behavioral advertising and the like. Information and instructions on how to edit this function are available from the following links, depending on the provider of your browser:

Google Chrome:
Mozilla Firefox:
Internet Explorer:
In addition, you can prevent the loading of so-called scripts by default. NoScript only allows JavaScripts, Java and other plugins to run on trusted domains of your choice. Information and instructions on how to edit this function can be obtained from the provider of your browser (e.g. for Mozilla Firefox at: Please note that disabling cookies may limit the functionality of this website.

Data transfer and recipients

A transfer of your personal data to third parties does not take place, except
- if we have explicitly pointed this out in the description of the respective data processing.
- if you have given your express consent in accordance with Article 6 Paragraph 1 Clause 1 Letter a GDPR,
- Disclosure is necessary in accordance with Article 6 Paragraph 1 Sentence 1 Letter f GDPR to assert, exercise or defend legal claims and there is no reason to assume that you have an overriding legitimate interest in not disclosing your data,
- in the event that there is a legal obligation for the transfer according to Art. 6 Para. 1 S. 1 lit. c DSGVO and
- insofar as this is necessary for the processing of contractual relationships with you in accordance with Article 6 (1) sentence 1 lit. b GDPR.

We also use external service providers for the processing of our services, which we have carefully selected and commissioned in writing. You are bound by our instructions and are regularly checked by us. With whom we may have concluded order processing contracts in accordance with Art. 28 GDPR. These are service providers for web hosting, the sending of e-mails and maintenance and care of our IT systems, etc. The service providers will not pass this data on to third parties.

data security

In accordance with Art. 32 GDPR, we take appropriate technical measures, taking into account the state of the art, the implementation costs and the type, scope, circumstances and purposes of the processing as well as the different probability of occurrence and severity of the risk for the rights and freedoms of natural persons and organizational measures to ensure a level of protection appropriate to the risk. This website uses SSL encryption for security reasons and to protect the transmission of confidential content.
Nobliance lets Shopify host its own systems and data. The servers used are located in Ireland. Shopify's privacy policy can be found here:

Duration of storage of personal data

The duration of the storage of personal data is based on the relevant statutory retention periods (e.g. from commercial law and tax law). After the respective period has expired, the corresponding data is routinely deleted. If data is required to fulfill or initiate a contract or if we have a legitimate interest in further storage, the data will be deleted if they are no longer required for these purposes or if you exercise your right of revocation or objection.

In particular, Nobliance collects the personal data that is necessary for the conclusion and execution of the purchase contracts with its customers. In addition, Nobliance collects the personal data that the user discloses when registering for the newsletter. This includes in particular the following categories of personal data:
User data that users provide when registering for a service (e.g. personal data and service-specific settings).
User data generated when using the shop (e.g. pages accessed by users in the shop, user reactions to offers from Nobliance that are displayed in the shop, information about the duration and frequency of use of a service, etc.).
Personal data and other data that users provide when participating in sweepstakes, surveys and the like in the shop.
User reactions to Nobliance offers made to you by email, letter, telephone or social media.
Non-personal data that arise due to technical processes when using the shop as well as Internet protocol addresses or IP addresses.


Visitors and customers of Nobliance have the opportunity to register for a newsletter with regular advertising information. This is done using a so-called double opt-in procedure. In addition to entering the e-mail address, the subscription to the newsletter must be confirmed in a confirmation e-mail so that abusive registration with a third-party e-mail address is not possible (legal basis according to DSGVO, Art. 6 Para. 1 Letter a DSGVO) .
The user can opt out of receiving future advertising at any time by sending a message to A successful registration for the newsletter can be revoked at any time via the link in each newsletter.

Emails based on transactions and direct mail

We use your e-mail address, which we received as part of the sale of a product or service. This applies to sending you electronic advertisements for your own goods or services that are similar to those you have already purchased from us. This only occurs if you have not objected to this use. The processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR from our interest in direct advertising.

The user can opt out of receiving future advertising at any time by sending a message to A waiver can also be declared at any time via the corresponding links in each of our emails.

Facebook pixels

Our website uses the visitor action pixel from Facebook, Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA ("Facebook") to measure and optimize order completions.
In this way, the behavior of site visitors can be tracked after they have been redirected to the provider's website by clicking on a Facebook ad. This allows the effectiveness of the Facebook ads to be evaluated for statistical and market research purposes and future advertising measures to be optimized.
The data collected is anonymous to us as the operator of this website, we cannot draw any conclusions about the identity of the user. However, the data is stored and processed by Facebook so that a connection to the respective user profile is possible and Facebook can use the data for its own advertising purposes in accordance with the Facebook data usage guidelines. This enables Facebook to place advertisements on Facebook pages and outside of Facebook. This use of the data cannot be influenced by us as the site operator.
You will find further information on protecting your privacy in Facebook's data protection information:
You can also disable the “Custom Audiences” remarketing feature in the Ads Settings section at To do this, you must be logged in to Facebook.
If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance:

Disclosure of Personal Data

Nobliance is entitled and obliged, in the case of a third-party transaction, to pass on to suppliers those data that are required for the execution of the purchase contracts and the delivery of ordered items to the users.
Data transmission upon conclusion of contract for suppliers and shipment of goods
Nobliance only transmits personal data to third parties if this is necessary in the context of contract processing, for example to the company entrusted with the delivery of the goods or the bank responsible for processing the payment. Any further transmission of the data does not take place or only if you have expressly consented to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.
Objecting to promotional emails sent to Nobliance
We hereby object to the use of contact data published as part of the imprint obligation to send unsolicited advertising and information material. Nobliance expressly reserves the right to take legal action in the event of unsolicited advertising being sent, such as spam e-mails.

Other Third Party Services


On our website we offer, among other things, payment via PayPal. The provider of this payment service is PayPal (Europe) S.à.rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal").
If you choose to pay via PayPal, the payment details you enter will be sent to PayPal.
You have the option to revoke your consent to data processing at any time. A revocation does not affect the effectiveness of past data processing operations.


When paying by credit card in the Nobliance online shop, the payment service provider Stripe from the American company Stripe Inc. is used (according to GDPR, Art. 6 Para. 1 Letter b and f GDPR). We expressly refer to the data protection guidelines of Stripe Inc., which are guaranteed by both the EU-American and the Swiss-American Privacy Shield certification.

PowerPay / MF Group

When paying with purchase on account in the Nobliance online shop, the payment service provider Powerpay of the Swiss MF Group AG is used (according to GDPR, Art. 6 Para. 1 Letter b and f GDPR). We expressly refer to the data protection guidelines of the MF Group AG.


Klaviyo, an offer from the American Klaviyo Inc., is used to send newsletters and emails from Nala and Luna (according to GDPR, Art. 6 Para. 1 Letter b and f GDPR). We expressly refer to Klaviyo's data protection guidelines, which are guaranteed by both the EU-American and the Swiss-American Privacy Shield certification.

Your rights

In the following you will find information on which data subject rights the applicable data protection law grants you in relation to the person responsible with regard to the processing of your personal data:

The right to request information about your personal data processed by us in accordance with Art. 15 GDPR.
In particular, you can obtain information about the processing purposes, the category of personal data, the categories of recipients to whom your data was or will be disclosed, the planned storage period, the existence of a right to correction, deletion, restriction of processing or objection, the existence of a Right to complain, the origin of your data, if not collected from us, and the existence of automated decision-making including profiling and, if necessary, meaningful information about their details.

The right, in accordance with Art. 16 GDPR, to immediately request the correction of incorrect or incomplete personal data stored by us.

The right, in accordance with Art. 17 GDPR, to request the deletion of your personal data stored by us, unless the processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or to assert, exercise or Defense of legal claims is required.

The right, in accordance with Art. 18 GDPR, to request the restriction of the processing of your personal data, insofar as you dispute the accuracy of the data, the processing is unlawful, but you refuse to delete it and we no longer need the data, but you use them for you need to assert, exercise or defend legal claims or you have objected to processing in accordance with Art. 21 GDPR.

The right, in accordance with Art. 20 GDPR, to receive your personal data that you have provided to us in a structured, common and machine-readable format or to request transmission to another person responsible.

The right to complain to a supervisory authority in accordance with Art. 77 GDPR. As a rule, you can contact the supervisory authority of the federal state of our registered office specified above or, if applicable, that of your usual place of residence or work.

Right to revoke granted consent in accordance with Art. 7 Para. 3 GDPR: You have the right to revoke your consent to the processing of data at any time with effect for the future. In the event of revocation, we will delete the data concerned immediately, unless further processing can be based on a legal basis for processing without consent. The revocation of the consent does not affect the legality of the processing carried out on the basis of the consent up to the point of revocation.

Right to object

If your personal data is processed by us on the basis of legitimate interests in accordance with Article 6 Paragraph 1 Sentence 1 lit. f GDPR, you have the right under Article 21 GDPR to object to the processing of your personal data, insofar as this reasons arising from your particular situation. Insofar as the objection is directed against the processing of personal data for the purpose of direct advertising, you have a general right of objection without the need to state a particular situation. If you would like to make use of your right of revocation or objection, an e-mail to is sufficient.

External links

Social networks (Facebook, Twitter, Xing, etc.) are only included on our website as links to the corresponding services. After clicking on the integrated text/image link, you will be forwarded to the website of the respective provider. User information is only transferred to the respective provider after forwarding. Information on the handling of your personal data when using this website can be found in the respective data protection regulations of the providers you use.

Subject to change

We reserve the right to adapt or update this data protection declaration if necessary, taking into account the applicable data protection regulations. In this way, we can adapt them to the current legal requirements and take changes in our services into account, e.g. B. when introducing new services. The most current version applies to your visit.

This data protection declaration was created by